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Innovations on boomers market and worldwide strategic watch

 

  • Your are overloaded with useless information on Baby boomers market ?
  • Your staff produce you quantity of market reports ?


With the Senior Strategic Watch , you are sure to get the right information to study your field of activity (or an other one) : trends, competitors, clients, technologies, best practices. You get the most selected information from our 3.500 world wide information sources in 48 countries. Every day, Senior Strategic watches all the information and news of the 50 plus market world wide.

Senior Strategic watch process

Coverage : about 3500 news and information sources have been registered in our data bases.
Detection :
according to your needs, we identify the best sources to give you the best information.
Analysis :
one of our experts specialized on the 50 plus market analyzes the information to extract a qualitative selection. (8 or 9 out 10 articles are removed)
Filtration :
the consultant set a specific document with the information selected.
Delivery :
the final document is delivered by email to the customer
Flexibility :
at all time, the customer may change or adapt the profile of his request.
Decision :
Le manager is able to take the right decisions for his company.

 

Examples of watches you may ask for :
- Follow up of a specific field in one or several countries : what are the mature market trends in the food industry ?
- What are the newest products launched in Japan ?
- What are your competitors doing on the mature market ?

More information, contact :
Olivier Raffin = info@themature market.com - Phone : + 33 (0)1 46 36 53 27

 

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-Mes ouvrages
-BOOK
club du marché des seniors

 

-Chronicles

Avoir une vision globale pour conquérir le Marché des Seniors

Le vieillissement de la population est un phénomène mondial

L’effet du vieillissement de la population sur la consommation

Vers un recul de la vieillesse

Vers la maturité psychologique

Les conséquences économiques du vieillissement de la population

Les baby-boomers : la génération qui va tout changer

Vers un ralentissement de la société ?

Vieillissement de la population : vers plus ou moins de consommation ?

Consommation : nous sommes à un tournant

Vers un marketing sans âge (« ageless »)

Comprendre les valeurs des 50 ans et plus

 
-WHITE PAPERS
 
Who are Baby boomerss ? (French)
 
âge cognitif - âge subjectifSubjective age (French)
 
âge cognitif - âge subjectifSenior Strategic
 
"Profils Valeurs Segmentation" Understand Baby boomers with this segmentation.(French)
 
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